This one-week, 40-hour online intensive previews the business, marketing and office administration programs at Elite Royal International Career College. Students learn how professional visual communication actually works: the design principles of contrast, repetition, alignment and proximity, visual hierarchy, typography, colour theory, image handling, brand identity, and the formats used for social media, print, presentations and short video. All practical work is completed in the free version of Canva, a browser-based design platform used widely by Canadian small businesses, nonprofits, schools and marketing teams. The course is grounded in Canva’s own Design School and Help Center documentation, in established graphic design texts, in the accessibility contrast guidance of the Web Content Accessibility Guidelines (WCAG) 2.2, and in the Copyright Act of Canada, and it builds the foundation for a first role producing marketing and communication materials.
Who this course is for
Office and administrative professionals who are increasingly asked to produce flyers, social posts and slide decks, small business owners and aspiring entrepreneurs who want their brand to look professional without hiring an agency for every task, newcomers to Canada building a portfolio for marketing or communications roles, and students deciding whether a full business, marketing or office administration program is the right next step.
What you will learn
- Day 1, Design Principles and the Canva Workspace. The four principles of contrast, repetition, alignment and proximity, visual hierarchy and white space, Gestalt perception and composition, the professional design process and the creative brief, shapes, lines and icons, and a complete working tour of the Canva editor, including templates, elements, layers, rulers, guides, grids, and an accurate account of what the free plan includes and what requires Canva Pro.
- Day 2, Typography, Colour and Layout. Type anatomy and classification, font pairing, typographic hierarchy, layout grids, writing copy for design, infographics and multi-page layouts, the colour wheel and colour harmonies, WCAG contrast ratios, and how a Brand Kit stores brand fonts and colours.
- Day 3, Images, Brand Identity and Copyright. Raster and vector images, resolution and file formats, photo editing and image selection in Canva, brand strategy and voice, logo types and brand guidelines, the Copyright Act of Canada, Canva’s content licence, image rights, trademark registration through the Canadian Intellectual Property Office, and Canadian advertising standards.
- Day 4, Social Media, Print, Presentations and Video. Platform dimensions and safe zones, print bleed, trim and resolution, CMYK and the PDF Print export, presentation design, simple video and animation, and the responsible use of Canva’s AI tools.
- Day 5, Collaboration, Accessibility and Your Design Career in Canada. Sharing, permissions and comments, accessible design and Ontario’s Accessibility for Ontarians with Disabilities Act (AODA), running a freelance design business, the Canadian job market for graphic designers (NOC 52120) and social media coordinators, freelancing, and building a portfolio.
How the course works
Each day combines five core lessons, each followed by its own short quiz, with guided readings, Canadian context notes and hands-on labs. Every lab is completed in a free Canva account, with free companion tools such as an online contrast checker where needed; no paid subscription is required at any point. The week closes with a final examination and a capstone project, the Main Street Brand Launch, in which students invent a fictional Canadian small business and produce its brand kit and a matching campaign set: a logo, social media posts, a print-ready poster or flyer, and a short presentation. Students who pass the quizzes and the final examination and submit the capstone receive the ERICC Certificate of Completion.
Where it leads
This primer is the recommended first step toward the college’s business, marketing and office administration programs, where visual communication supports work in marketing, customer service, office administration and small business management. It also prepares students for independent study through Canva’s free Design School courses and for further training in professional design software.
Pricing and duration
Regular price $149.99, sale price $99.99 (Canadian dollars). Students receive 10 weeks of access to the course, which is designed to be completed in 40 study hours over one week of full-time study or at a slower pace within the access period. The course is fully self-paced and written; it does not depend on scheduled classes or a live instructor.
Curriculum
- 6 Sections
- 65 Lessons
- Lifetime
- DAY 1: Design Principles and the Canva Workspace17 Items
- 1.1Lesson 1.1: The Principles of Visual Design
- 1.2Quiz 1.120 Minutes5 Questions
- 1.3Lesson 1.2: Gestalt Perception and Composition
- 1.4Quiz 1.220 Minutes8 Questions
- 1.5Lesson 1.3: Inside the Canva Editor
- 1.6Quiz 1.320 Minutes5 Questions
- 1.7Lesson 1.4: The Design Process and the Creative Brief
- 1.8Quiz 1.420 Minutes8 Questions
- 1.9Lesson 1.5: Shapes, Lines, Icons and Illustration in Canva
- 1.10Quiz 1.520 Minutes5 Questions
- 1.11Seeing Design Principles in Everyday Layouts
- 1.12A Guided Tour of Canva’s Help Center and Design School
- 1.13Canada-specific details most textbooks don’t give you
- 1.14Lab 1.1 Design principles audit
- 1.15Lab 1.2 Canva workspace orientation
- 1.16Lab 1.3 Rebuild a cluttered flyer
- 1.17Lab 1.4 Creative brief, thumbnails and icon set
- DAY 2: Typography, Colour and Layout19 Items
- 2.1Lesson 2.1: Typography, Hierarchy and the Layout Grid
- 2.2Quiz 2.120 Minutes5 Questions
- 2.3Lesson 2.2: Text Tools in Canva and Writing for Design
- 2.4Quiz 2.220 Minutes8 Questions
- 2.5Lesson 2.3: Colour Theory, Contrast and the Brand Kit
- 2.6Quiz 2.320 Minutes5 Questions
- 2.7Lesson 2.4: Infographics and Honest Data Visualisation
- 2.8Quiz 2.420 Minutes8 Questions
- 2.9Lesson 2.5: Multi-Page Layouts: Brochures, Menus and Reports
- 2.10Quiz 2.520 Minutes5 Questions
- 2.11Reading Type Like a Designer
- 2.12Building a Palette from a Single Photograph
- 2.13Drill Set: Contrast and hierarchy decisions
- 2.14Canada-specific details most textbooks don’t give you
- 2.15Lab 2.1 Font pairing specimen sheet
- 2.16Lab 2.2 Contrast audit and repair
- 2.17Lab 2.3 Three palettes for one client
- 2.18Lab 2.4 Honest infographic from Canadian data
- 2.19Lab 2.5 Tri-fold brochure or menu
- DAY 3: Images, Brand Identity and Copyright17 Items
- 3.1Lesson 3.1: Working with Images and Building a Brand Identity
- 3.2Quiz 3.120 Minutes5 Questions
- 3.3Lesson 3.2: Photography and Image Selection for Business
- 3.4Quiz 3.220 Minutes8 Questions
- 3.5Lesson 3.3: Brand Strategy: Audience, Positioning and Voice
- 3.6Quiz 3.320 Minutes5 Questions
- 3.7Lesson 3.4: Copyright, Licences and Trademarks in Canada
- 3.8Quiz 3.420 Minutes8 Questions
- 3.9Lesson 3.5: Advertising Standards and Marketing Law in Canada
- 3.10Quiz 3.520 Minutes5 Questions
- 3.11How Professional Brand Guidelines Are Organised
- 3.12Finding Images You Are Allowed to Use
- 3.13Canada-specific details most textbooks don’t give you
- 3.14Lab 3.1 Photo editing and consistency study
- 3.15Lab 3.2 Brand strategy worksheet and competitor audit
- 3.16Lab 3.3 Logo concepts and a one-page brand guideline
- 3.17Lab 3.4 Rights log and trademark search
- DAY 4: Social Media, Print, Presentations and Video19 Items
- 4.1Lesson 4.1: Designing for Social Media
- 4.2Quiz 4.120 Minutes5 Questions
- 4.3Lesson 4.2: Designing for Print
- 4.4Quiz 4.220 Minutes8 Questions
- 4.5Lesson 4.3: Presentation Design
- 4.6Quiz 4.320 Minutes5 Questions
- 4.7Lesson 4.4: Simple Video and Animation in Canva
- 4.8Quiz 4.420 Minutes8 Questions
- 4.9Lesson 4.5: AI Tools in Canva and Responsible Use
- 4.10Quiz 4.520 Minutes5 Questions
- 4.11Platform Specifications Change: How to Verify Them
- 4.12Talking to a Print Shop
- 4.13Drill Set: Format and export decisions
- 4.14Canada-specific details most textbooks don’t give you
- 4.15Lab 4.1 Social media post set
- 4.16Lab 4.2 Print-ready poster or flyer
- 4.17Lab 4.3 Five-slide assertion-evidence presentation
- 4.18Lab 4.4 Short captioned promotional video
- 4.19Lab 4.5 AI-assisted design comparison and use log
- DAY 5: Collaboration, Accessibility and Your Design Career in Canada18 Items
- 5.1Lesson 5.1: Collaboration and Workflow in Canva
- 5.2Quiz 5.120 Minutes5 Questions
- 5.3Lesson 5.2: Principles of Accessible Design
- 5.4Quiz 5.220 Minutes8 Questions
- 5.5Lesson 5.3: Accessibility Law in Canada and Accessible Documents
- 5.6Quiz 5.320 Minutes5 Questions
- 5.7Lesson 5.4: Freelancing and Running a Design Business in Canada
- 5.8Quiz 5.420 Minutes8 Questions
- 5.9Lesson 5.5: Graphic Design and Your Career in Canada
- 5.10Quiz 5.520 Minutes5 Questions
- 5.11Giving and Receiving Design Feedback
- 5.12Building a Portfolio Case Study
- 5.13Canada-specific details most textbooks don’t give you
- 5.14Lab 5.1 Collaborative review and feedback round
- 5.15Lab 5.2 Accessibility audit and remediation
- 5.16Lab 5.3 Freelance quote and agreement outline
- 5.17Lab 5.4 Portfolio case study and job market research
- 5.18Lab 5.5 The Main Street Brand Launch (Capstone)
- FINAL EXAMINATION1 Item





